Colgate experiences tackle water waste in Russia with the Save Water Mirror
Established dental care brand Colgate collaborated with Russian hotel chain AZIMUT to deliver a finely-targeted experiential campaign with a simple message: make a big difference for a small change. The educational ‘Every Drop Counts’ campaign made clever use of bathroom mirrors
Colgate experiences tackle water waste in Russia with the Save Water Mirror
Established dental care brand Colgate collaborated with Russian hotel chain AZIMUT to deliver a finely-targeted experiential campaign with a simple message: make a big difference for a small change. The educational ‘Every Drop Counts’ campaign made clever use of bathroom mirrors